Fractional operations for growing businesses

You don’t have to
run everything.

RELAY takes ownership of the operational side of your business—so you can focus on the customers, decisions, and opportunities that move it forward.

Built for the moment when

Growth has outpaced the way work gets done.

When too many decisions, details, and deadlines still run through the owner, RELAY steps in to build a steadier way forward.

What we do

The operating layer your business is ready for.

The scope is shaped around what your business needs now—from hands-on management to stronger systems and team support.

01

Lead the operation

Senior operational ownership without the commitment of a full-time hire.

  • Fractional operations leadership
  • Administrative & business management
  • Vendor & project coordination
02

Build the structure

Clear systems and practical workflows that make good work easier to repeat.

  • Process & workflow improvement
  • Systems & organization
  • Owner-independent operations
03

Support the people

Thoughtful people operations that support the team as the business grows.

  • HR & people operations
  • Recruiting & talent support
  • Employee onboarding

How we work

Less dependency. More capacity.

RELAY doesn’t arrive with a one-size-fits-all playbook. We get close to the work, understand what is slowing the business down, and take responsibility for making it run better.

01

See the whole picture

Find the pressure points across people, process, and priorities.

02

Take real ownership

Move work forward, close loops, and keep the details from drifting.

03

Build what lasts

Create the structure the team can keep using as the business grows.

Your operating partner

“A trusted operator gives the owner more than time back. They give the business a stronger way to run.”

Lauri A. Coalwell

Managing Partner

Lauri partners with small and growing businesses that need a steady hand on the operational side. Her work brings together business management, people support, process improvement, and practical follow-through—always with the goal of creating more clarity, confidence, and room to grow.

A better way to run the business

Make room for what’s next.

If the day-to-day is demanding too much of you, it may be time to put an operating partner beside you.

See what RELAY can own